ChinaEventNewstpl_newsletter_2WineWine & Spirits Fair

2021 Wine to Asia is Set For December Run Following Second Postponement

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The 2021 Wine to Asia Shenzhen International Wine & Spirits Fair has been given a new launch date.

Organizers on Wednesday announced that the trade fair will now happen on 2-4 December, still at the Shenzhen World Exhibition & Convention Center, Hall 12. 

The event, which was supposed to be held on 12-14 August, was canceled following an emergency notice of a Covid-19 outbreak in Shenzhen. 

This is the third date given for the global wine and spirits fair, which was initially scheduled for an 8-10 June run. 

The event’s organizers insisted that the safety of partners, exhibitors, and visitors is their topmost priority.

Wine to Asia is expecting nearly 500 exhibitors from over 20 countries and production areas, including DOCa Rioja, Wines of Chile and Wines of South Africa. 

This year’s event has also confirmed its largest attendance of Italian wineries led by the Italian Trade Agency. About 170 wineries from 16 regions in Italy are set to join the fair.

The event will launch its newest Master Lab series on Marselan and 20 more masterclasses, such as the first masterclass about wines from San Marino, the smallest republic in the world.

2021 Wine to Asia Pushes December Launch

More wineries from China are also headed to this year’s Wine to Asia event, such as those hailing from Shandong, the country’s biggest regional wine producer, Hebei Province, and Xinjiang. Ziran, China’s most influential natural wine association, is also joining the wine and spirits fair along with 20 more natural wine producers. 

Wine to Asia, the only professional wine and spirits global trade show in China’s Greater Bay Area, is organized by Italy’s leading trade shows and events organizer Veronafiere and Shenzhen Pacco Cultural Communication,

All interested importers, distributors, and buyers, Horeca purchasing decision-makers, wine and spirits collectors, and professional visitors are welcome to register for the three-day event here.  

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