Analysis
- China
8 Things You Need to Know Before You Expand into the Chinese Wine Market
The Chinese wine market is complex and competitive but offers huge potential for the international wine trade. In this article,…
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2021 China Beverage Industry Consumer and Social Content Insights
In the age of social media, wine brands have an enormous opportunity at their fingertips. Learn how to upgrade your…
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How Young Female Consumers are Becoming the Driving Force Developing China’s Wine Market
Discover how a rapid rise in the purchasing power of female consumers is transforming China’s wine market, and what may…
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The Pros and Cons of Community Group Buying for Wine in China
The year 2020 saw a surge in community group buying within the Chinese wine market. Learn more about the pros…
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The Chinese Wine Market’s Top Trends for 2021
After a difficult year for the Chinese wine industry, find out why the future remains bright and full of new…
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The Myth of the “Chinese Taste Preference:” What Actually Makes a Wine Popular in the Chinese Market
What really sparks a wine’s popularity in China? See why the idea of a “Chinese taste preference” is coming into…
Read More » - Indonesia
How to Market Wine in Indonesia, Practical Guide
Perplexed by the current state of the Indonesian wine market? Clear up the confusion with this overview and how-to guide…
Read More » - Singapore
Singapore Wine Industry: The insider’s picture
Prowein rates Singapore as the number one emerging market for wine producers to enter over the next five years. Our…
Read More » - South Korea
South Korean Wine Industry Insider Report and Key Trends
South Korea currently has the highest level of alcohol consumption per capita in the world. Discover the insider report on…
Read More » - Taiwan
Taiwanese Wine Industry Insider
Wine consumption in Taiwan is on the rise. Discover the latest market trends and uncover sources of future market growth…
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